Tag Archives: business

The Harvard Business Review found that business leaders who utilize data and analytics in decision-making performed better on several key performance indicators. These organizations utilized the information to generate business strategies that made them 12% more productive, had nearly 8% higher sales growth, and had a 35-40% higher market share...

Running a business can be hard work, and one of the most common challenges is efficiency. As your business grows, efficiency tends to slow as you build upon processes and systems. When you already have 101 things to do, the last thing you want is for your progress to feel...

Launching a brand new business is such an exciting adventure to embark on, but it can also be a terrifying one if you don’t know what you are doing. The modern consumer is vastly different from the consumer from 5 or 10 years ago, and capturing their attention is no...

The internet connects people worldwide and has created a global, cosmopolitan culture. People now want to shape their lives according to the trends they find on Google and YouTube. As globalism is taking over, you might be wondering what it means for your local business. The truth is local businesses...

Pay-per-click is the full form of PPC, an online marketing method in which advertisers pay a charge every time when their ads are clicked. It is essentially a method of purchasing visitors to your website rather than having to "earn" those views naturally. One of the most common types of...