Seven Questions You Need To Ask Yourself Before Starting A Side Business

August 30, 2019

Small businesses sometimes struggle with gaining enough revenue in a financial year, especially if they are into limited solutions. Hence, many entrepreneurs start a side business along with the main business to bridge the profit gap in bad financial years and gain excess profits to invest in good financial years.

If you are thinking of starting a side business, answer these questions genuinely to figure out if it is the right step for your company:

1. Are You Passionate About The Side-Business?

You are already doing a business you are passionate about, thus starting another side business is like an extra workload. You cannot be consistent if you are not passionate about your work. Choose a side business you really wish to spend time on. Simply do not start a business, because you need money, instead, choose a side business which interests you as well as is lucrative.

2. Do You Have The Time?

Let us face the reality, you are already doing a business, which must be consuming most of your time and if you venture into a new business, would you have time to do both businesses efficiently? And, what about your family time?

Figure out the time you will give to your current business and indulge in an easy side business which does not need a lot of your time to implement. Finding the right balance between your two businesses and personal life is essential.

3. Do You Have The Finances?

Starting a side business for gaining more profit is a great idea, but you still need some capital initially to invest in the business. Do you have the money for the initial investment? Or, is there someone who is ready to invest in the side business?

We advise you to avoid taking any loans and work with the money you have got. Even if you have just a $1000 to invest, you still can figure out a few great side business options where you will get good returns on this investment as well. As explained by, trading is a great side business option which only needs a minimum investment and provides great returns without breaking a bank. Whatever your side business option is, make sure it is not burdening you any further.

4. Do You Have The Resources?

You may choose any side business, but do you have the required finance to manage the expenses, such as hiring a team, web hosting, web design, marketing, and utilities? As explained above, stick to a side business which you can afford to manage without taking any loans and choose a business which does not have large resource requirements.

5. Which Problem Is Your Business Giving A Solution For?

If you are venturing into a solution-based side business, then instead of randomly thinking about a solution you think your business needs to provide, find the problems which potential customers have and then provide solutions for it. Do not create a side business based out of unwanted solutions without any actual problem. Understand what your customers require and start working from there. At Qualtrics, they offer a free survey tool that can help you quickly understand those requirements.

6. Who is Your Customer?

Have you figured out who is interested in investing in your solutions? If not, then start by creating customer personas and understand what each kind of customer would expect from the product. This way you will understand what your ideal customer requirements are. Targeting the right customer will help your side business pick up. Read about latest news.

7. How Did Your Competitors Succeed?

Find out who else has done similar business and how did they strategize their business plan to succeed read about Jared J Davis. Learn their failures as well, this way you will learn from their experience and your business has a greater chance of surviving.

If after answering all these questions you are still convinced that you have the finance, resources, time, and skill to venture out into a side business then go for it.

Additional resources for business owners in North Carolina: 

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Andi Perullo de Ledesma

I am Andi Perullo de Ledesma, a Chinese Medicine Doctor and Travel Photojournalist in Charlotte, NC. I am also wife to Lucas and mother to Joaquín. Follow us as we explore life and the world one beautiful adventure at a time.

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